20 Second TV Commercial

The 20 second commercial was created for a fictional company of our choice during Month 8 (February 2016) of the Media Design Masters of Fine Arts program.

This month we created a 20 second video for our perspective companies. For the Skeeter Kicks commercial I took 3 different people and showed them interacting on their job, then doing their favorite athletic activity. With Skeeter Kicks each person presentated in the commercial wore Skeeter Kicks but their passion was for their particular line of work. The purpose of the campaign was to show everyday people wearing the shoe but working in the community. I created motion still images for it along with to help with music and the dynamic logo that we created earlier that month.

For the final version the animated banner was added to what was created.

The commercial used motion still pictures along with narration and energetic music for the Skeeter Kicks message.

This is the cut out image of the dancer and nurse character for the commercial. I used Photoshop to isolate the image.

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